How is Apoda different from other GEO platforms?
GEO platforms measure and report; Apoda measures and also executes the changes. Apoda is a GEO platform — SEO for AI — that measures whether ChatGPT, Gemini and other assistants recommend a business, and executes the changes to make them do it, in English and Spanish. The practical difference is where the work ends up after the report: with a measurement platform, it stays with you.
The full comparison is below. If, after reading it, you decide another option suits you better, the page did its job. If you've already evaluated the category leader, there's a separate, deeper comparison of Apoda as a Profound alternative for Spanish-speaking markets, and a guide on how to choose an AI visibility tool that's useful even if you don't end up hiring us.
| Feature | Apoda | Profound | Peec AI | Otterly | Traditional SEO agency |
|---|---|---|---|---|---|
| Main focus | Measuring and executing the changes | Measurement and AI agents for large teams | Monitoring for marketing teams | Monitoring mentions and links | Content production and authority |
| Main market | Latin America and the U.S., in Spanish and English | U.S. and Europe, in English | Europe and the U.S., in English | Europe and the U.S., in English | Local |
| Published entry price | US$ 79 per month | US$ 99 per month | US$ 80 per month, billed annually | US$ 29 per month | Variable, not comparable |
| Next plan's price | US$ 379 per month, execution included | US$ 399 per month | US$ 205 per month, billed annually | US$ 189 per month | Variable |
| Prompts in the entry plan | 20, built by us | 50 | 50 | 15 | Not applicable |
| Engines in the entry plan | 2: ChatGPT and Gemini | 1, ChatGPT only | 3 of your choice | 4; Gemini and Claude cost extra | Not applicable |
| What the entry plan delivers | Data plus a prioritized action plan every month | Data plus 100 AI agent credits per month | Data | Data | Not applicable |
| Who makes the changes | You, on the entry plan. From US$ 379, a specialist executes two interventions per month | AI agents, by credit volume | Nobody: it delivers data | Nobody: it delivers data | A team, per contract |
| Support included | Direct support in Spanish and English, from a fixed contact who knows your account. Monthly review session from the Execution plan | Email. The dedicated specialist and 24-hour SLA only on Enterprise | Email from the mid plan. Dedicated support only on Enterprise | Depends on the agency | |
| Users included | Unlimited | 1 on the entry plan, 3 on the mid plan | Unlimited | Unlimited | Not applicable |
| Best fit for | Anyone who wants measurement and execution from one provider, for customers who search in Spanish, English or both | Enterprise teams with a dedicated analyst and an appetite for automating with agents | Mid-sized marketing teams in Europe that can already execute on their own | Anyone who wants to start cheap and only needs to see whether their business shows up | Anyone whose bottleneck is producing content at volume |
Prices come from each platform's official page, not from third parties. Where it says “doesn't publish prices,” that platform asks you to talk to sales to learn them. Where it says “ask,” we couldn't confirm the figure at the official source: we'd rather leave it blank than publish a number that might be wrong.
Why does the plan with execution cost more?
Because it includes the work, not just the dashboard. On the entry plan Apoda costs less than Profound — US$ 79 versus US$ 99 — and there the comparison is even. The price gap shows up when you move up to Execution, and it shows up for a concrete reason: measurement is far cheaper to produce than the work that comes out of it.
The useful way to compare them is to ask what unit of work each plan buys:
- Otterly and Peec AI sell data. The work that comes out of that data is yours to do.
- Profound sells agent credits. Its entry plan comes with 100 credits a month and the mid plan with 400, to generate and optimize content automatically. It's real work, done by a machine, and it's billed by volume.
- Apoda sells an action plan and, on the higher plan, executed interventions. On Measurement we tell you what to do and in what order; on Execution we do it ourselves, twice a month, each one logged with its date so it can be checked against the measurement that follows.
None of those units is better in the abstract. An agent credit costs cents and pays off at volume; a human intervention costs much more and makes sense when the problem is one of judgment rather than quantity — deciding which page to rewrite, how to position the business against a competitor the AI is describing badly, or which third-party source needs to be earned. If your bottleneck is volume, credits win.
How does the support differ?
The difference is who answers, and from which plan. On the platforms, close human support depends on the plan you buy: Profound answers by email on its published plans and reserves the dedicated specialist with a 24-hour SLA for Enterprise; Peec AI reserves dedicated support for the same tier. That's consistent with their model, which is built to serve thousands of self-serve accounts.
Apoda works the other way around because it isn't built for mass scale. Support is direct, in Spanish or English, from a fixed contact who knows your account and took part in the measurement: there's no first tier of support filtering you out. The monthly review session is included from the Execution plan.
The other difference is worth stating too, and it's one of scale. Those are venture-backed platforms built to serve thousands of self-serve accounts. Apoda is a bootstrapped operation and isn't built for that: it's built for a few accounts handled closely. They're two different models, and which one suits you depends on what you need.
When does a measurement-only platform make sense?
When you already have an in-house team that executes. If someone can take a mentions report and turn it into content changes this week, what you're missing is data, not hands — and a pure measurement platform gives you that more cheaply than any service that includes execution.
When does an SEO agency make sense?
When the bottleneck is producing content at volume. If the diagnostic says you need forty new pages to cover your category, that's a production-capacity problem, and an SEO agency is set up exactly for that.
There's real overlap: much of what improves your presence in AI answers is authority and content, long-standing SEO territory. What a traditional agency usually doesn't do is measure what happens inside the generated answer, or adjust based on it.
When does Apoda make sense?
When nobody is taking the data and turning it into changes. It's the most common case: the company buys a monitoring tool, someone opens it for the first few weeks, and then the report becomes an email nobody reads. The tool didn't fail; the next step did.
And it makes sense when language matters. The sources the engines cite when they answer in Spanish are different from the ones they cite in English, and intervention work requires someone who writes and edits in the language your customers search in. Apoda measures in Spanish and in English, across Latin America and the U.S., and writes the page that solves the problem for a customer in Monterrey, Bogotá or Miami.
If you still don't know which case is yours, the US$ 79 entry plan answers exactly that: it measures in the language your customers use, tells you what needs fixing and in what order, and lets you decide whether you execute it yourself or move up to the plan where we do it.